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|Beauty of Joseon
|Beauty of Joseon Ginseng Moist Sun Serum 50ml
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What it is
The UV rays that bombard us during our daily activities damage skin tissue, causing reduced skin elasticity and aging. Therefore, using sunscreen is an essential step to protect the skin exposed to such photoaging every day.
However, factors such as the oily and sticky texture of sunscreen, white cast, and the annoyance of adding it to the skincare routine cause many to neglect its use. That is why we wanted to create a product that can provide both sun protection and skin care without the common disadvantages of sunscreen.
To achieve this, we selected ginseng, a key BOJ and Hanbang ingredient whose effectiveness has been proven through numerous studies, as the main element. Saponin, which is abundant in ginseng extract, has an anti-aging effect, helps to improve wrinkles, and supplies nourishment to the skin.
In addition, the capsule-type serum formula without surfactant ingredients absorbs into the skin moistly and refreshingly, completely protecting the skin from UV rays.
Moist and light daily sun care
The moisturizing serum formula provides a moist and fresh finish. It also does not cause makeup smudging as there is no white cast or stickiness. The texture lightly absorbs into the skin and provides gentle UV protection effect without stressing the skin.
CLEAR-FENCE capsule formula
The UV-blocking filter and capsulated active ingredients are naturally blended with the surfactant-free serum and absorbed into the skin evenly. It does not only blocks UV rays but also provides moisture and nourishment to help create healthier skin.
Ginseng extract 30%
According to Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho', meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as a bath water.
The rich saponin contained in ginseng helps to quickly supply moisture to the skin and maintain it deep inside the skin for a long time to help create healthy skin.
In particular, ginseng berries and red ginseng extracts mixed with ginseng extract have higher saponin content than general ginseng root, making them more effective for anti-aging and wrinkle improvement.
Niacinamide is a water-soluble vitamin B-complex group that is effective in improving pigmentation. It helps maintain skin oil-moisture balance to improve skin texture and brighten the complexion.
SPF & PA Protection
SPF and PA tests were completed in labs in both Korea and Spain, and the results are as follows.
Korean Lab : 57.6±3.9
Spain Lab : 60.3±10.5
Korean Lab : UVA PF 18.0±2.1 P++++
Spain Lab : UVA PF 26.4±4.2 P++++
Water, Panax Ginseng Root Extract, Dibutyl Adipate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol, Methoxyphenyl Triazine, Alcohol, Acrylates Copolymer, Butyloctyl Salicylate, C12-15 Alkyl Benzoate, Ethylhexyl Triazone, Niacinamide, Phenethyl Benzoate, Panax Ginseng Berry Extract, Panax Ginseng Extract, Panax Ginseng Leaf/Stem Extract, Silica, Methylpropanediol, Olea Europaea (Olive) Fruit Oil, Amyris Balsamifera Bark Oil, Angelica Archangelica Root Oil, Citrus Aurantium, Amara (Bitter Orange) Leaf/Twig Oil, Ferula Galbaniflua (Galbanum) Resin Oil, Jasminum Officinale (Jasmine) Oil, Panax Ginseng Root, Extract, Isoamyl p-Methoxycinnamate, Polysilicone-15, Polymethylsilsesquioxane, 1,2-Hexanediol, Dibutyl Lauroyl Glutamide, Pentylene Glycol, Dibutyl Ethylhexanoyl Glutamide, Ammonium Acryloyldimethyltaurate/VP Copolymer, Sodium Acrylates Crosspolymer-2, Sodium Polyacryloyldimethyl Taurate, C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Hydroxyacetophenone, Adenosine, Glycerin, Butylene Glycol, Ethyl Hexanediol, Tocopherol, Ethylhexylglycerin, Xanthan Gum, Disodium EDTA
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